How to make money from social networks?

Sites like Facebook, MySpace and others have huge member bases but the rumor is they spend more to maintain them than they earn from them. Why is that?

First of all, general social networking sites aren't targeted at all. There are millions of people with different interests and it is difficult to even target them with offers. What these websites do mainly to monetize their member bases is advertising targeted by demographics. And by that I mean allowing advertisers to target different user groups by age, location, marital status, etc. But that's just a guess work, and guess work is expensive. For that reason alone, such marketing is ineffective.

Many marketers are willing to solve that problem, but because any and all profit would be to them and not the owners of those networks, they set strict rules which limit the way one can market to these people. And that's a shame because there's potential.

What are the ways to market in social networks? We can think of many:

- Paid subscriptions
- Paid classifieds
- Paid business directories
- Affiliate promotions
- Selling products

And many more. Important to note that for any of that to be possible there must be a interest in these service, otherwise you're just selling snake oil to random people.

In order to create a successful social networking site, several things need to be done:

- Finding the right niche - a hungry crown
- Creating a new social networking site in that niche
- Driving traffic to your social networking site
- Monetizing your members

Again, the key element is initial research. From the very beginning you should be able to tell if the niche has audience, if it's easy enough to attract attention of that audience and if the audience has any commercial intent at all.

Niche Socializer is the solution covering every single element of research, development, and promotion. With the tools and training provided, it is a straightforward process in which it's nearly impossible to miss.

It is an interesting product to be launched on the 7th of April and everyone's eyes are on it. Stay tuned for further reviews.